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Hi, I'm Xinyi, a UX designer.
I drive numbers with
design thinking and
business strategy.
About me
I’m a founding product designer who’s shipped 0→1 AI products, from LLM workflows to human-in-the-loop systems and autonomous agents. I bring together strong UX/UI craft, product strategy, and technical fluency to build scalable solutions and drive adoption in fast-moving startups.
Outside of work, I’m inspired by films and city pop music. They shape my sense of storytelling, pacing and emotion, and how those live inside each design.
Featured Projects
Product Design | Desktop AI | B2B/Prosumer
Stealth AI Startup (under NDA)
Designed LLM recruiting app from scratch as the founding designer. Increased conversion by 16%.
Product Lead | Wearable AI | B2C
Bubble - Ambient AI Agent for Smart Homes
Led team of design, research and engineer from concept to prototype. Won Rapid Learning Award from RISD and top 5% applications from Y Combinator.
UX Design | Mobile | B2C
Ford Motors (under NDA)
Design is launched for the introduction of Fortune 20 client's latest model.
UX Design | Mobile | B2C
håp - Mental Health Startup
Design improved usability and accessibility of mental health mobile app. Reduced task completion time by 27% and chosen by founder CEO.
